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Housing and Development Board

Intern - Marketing Campaigns

Housing and Development Board

Internship

Closing on 18 Jan 2025

What the role is

Under the internship programme, you will be attached to the Marketing Communications & Research Department in HDB's Strategic Communications & Engagement Group (SCEG).

What you will be working on

During your internship, you will have the opportunity to better understand HDB's diverse areas of work that touch the lives of Singaporeans citizens and residents. You will also learn more about our communications & engagement efforts to inform the public about HDB's policies and programmes. These efforts include integrated marketing campaigns, where we publicise policy measures to support first-time home buyers in their home ownership journey. We adopt a data-driven approach by applying audience research and media performance insights to iterate and continuously improve our campaigns, to reach out target audiences effectively and achieve our communication objectives. You can expect to support the creative conceptualisation, planning and development of our campaign ads and content across multiple platforms (e.g. outdoor, print, digital, and social media), such as drafting of social media copy or email newsletters, designing of ads and infographics, or ideating of short-form video ads. You may also also participate in photo or video shoots as part of the production process of HDB's marketing communication initiatives.

What we are looking for

Internship Period: 5 May 2025 - 8 Aug 2025 We are looking for students from the following disciplines: - Business Management (Marketing) - Communications & New Media - Social Sciences Please submit your CV, Cover Letter and Transcript in your application. We regret to inform that only shortlisted candidates will be notified.

About Housing and Development Board

We are Singapore's public housing authority and a statutory board under the Ministry of National Development. We take pride in creating homes and towns that form a quality living environment for the young and old. Throughout the years, our continuous innovation and upgrading programmes have ensured that the heartland remain our cherished home. Join us in making a difference to the heartlands and communities that matter to us. Take on the challenge of shaping the nation’s skyline and landscape. With the wide range of opportunities available in HDB, you play an integral part in redefining the future of public housing and improving the lives of Singaporeans.