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Ministry Of Social And Family Development

Ministry Of Social And Family Development

Manager/Senior Manager (Promotion & Engagement), ECDA/PN

Contract
Closing on 28 Jan 2026

What the role is

The Partnership Division in ECDA aims to catalyse ECDA’s transformation and uplift the image of the Early Childhood (EC) sector by: • Driving publicity and awareness of key EC initiatives through promotion and engagement strategies • Providing high customer service through positive and consistent service experience • Facilitating customer-centric products, processes and policies through service journey reviews The Promotion & Engagement branch works with MSF and ECDA Divisions to develop and implement strategic communication & engagement strategies for the EC sector. This includes implementing integrated communications strategies to drive awareness of ECDA’s initiatives and improve public perception of careers in the EC sector, and to deepening engagement with key stakeholders to foster collaboration. We are seeking a Manager / Senior Manager to develop and implement impactful communication strategies. This role will focus on crafting compelling narratives, executing strategic public relations initiatives, managing significant media events, and driving communications that strengthen and enhance crucial partnerships.

What you will be working on

You will be instrumental in the strategic development and hands-on implementation of ECDA's communications efforts. • Develop and implement strategic communication plans to enhance public understanding of the EC sector and achieve organisational objectives. • Craft compelling narratives and key messaging for diverse audiences and platforms. • Support ECDA's reputation through proactive public relations initiatives and impactful media events. • Drive communication strategies for strategic partnerships, fostering collaboration and highlighting mutual impact. • Provide communication support and insights to internal stakeholders and team members.

What we are looking for

• Academic Qualifications in a relevant field (e.g., Communications, Education, Business). • You possess a minimum of 3-5 years of progressive experience in strategic communications. • Strategic thinking and analytical skills to drive impactful communication and engagement initiatives. • Exceptional content strategy and creation skills, with a focus on developing compelling narratives for diverse platforms. • Excellent communication and interpersonal skills, with the ability to engage effectively with diverse stakeholders. • Experience in project management. • Strong understanding of the early childhood education landscape in Singapore.

About your application process

This job is closing on 28 Jan 2026.

If you do not hear from us within 4 weeks of the job ad closing date, we seek your understanding that it is likely that we are not moving forward with your application for this role. We thank you for your interest and would like to assure you that this does not affect your other job applications with the Public Service. We encourage you to explore and apply for other roles within Ministry Of Social And Family Development or the wider Public Service.


About Ministry Of Social And Family Development

“We are Professionals with Passion for People” The Ministry of Social and Family Development (MSF) develops the “heartware” for Singapore through our policies, community infrastructure, programmes and services. Our mission is to nurture resilient individuals, strong families and a caring society that can overcome challenges together. We are committed and passionate in developing a strong social service sector, and play key roles in shaping the future of Singapore. Through these efforts, we hope to play a part in helping our citizens achieve their hopes and aspirations for themselves and their families. A career in MSF is a challenging and fulfilling one that allows you to make a difference in shaping the lives of Singaporeans. If you are driven and enjoy working in a fast-paced environment, we welcome you to be part of the MSF Family!

Learn more about Ministry Of Social And Family Development