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The officer will support the social media team: - Collect and analyse social media data from various platforms to extract actionable insights - Monitor and report on key performance indicators such as engagement rate, follower growth and campaign effectiveness - Develop and maintain dashboards and reports to track performance metrics and trends - Provide strategic recommendations based on data analysis to enhance content strategy, audience targeting and overall social media presence. - Stay informed about industry trends and best practices in social media analytics - Conduct competitive analysis to identify industry trends and benchmark our performance   - Support team with content production and other data-related projects - Any other ad-hoc requests

You should have the following work experience and knowledge: - Relevant experience in social media data analysis, preferably in a marketing, digital agency, or related industry. - Proven track record of leveraging social media analytics tools (e.g., Google Analytics, Facebook Insights, LinkedIn Analytics, Emplifi, etc.) to derive insights and optimise strategies. - Graphic design skills using programmes such as Adobe Photoshop, Adobe Illustrator, Canva, etc. is a preferred. You should possess the following skill sets: - Communication and Collaboration: Excellent verbal and written communication skills to articulate data-driven insights and recommendations to stakeholders. Ability to collaborate effectively with cross-functional teams including marketing, content, and digital teams. - Problem-Solving Skills: Strong analytical and problem-solving skills to identify issues, analyse root causes and propose solutions based on data findings. - Attention to Detail: High level of accuracy and attention to detail in data analysis, reporting and presentation of findings. - Adaptability and Learning Agility: Ability to adapt to changing priorities and learn new tools and techniques quickly in a dynamic and evolving digital landscape. - Creative Thinking: Thinking outside the box to uncover unique insights, devise new metrics for evaluation or propose creative solutions to enhance social media performance and engagement. All applicants will be notified on whether they are shortlisted or not within 4 weeks of the closing date of this job posting.

Workforce Singapore (WSG) is a statutory board under the Ministry of Manpower (MOM). It will oversee the transformation of the local workforce and industry to meet ongoing economic challenges. WSG will promote the development, competitiveness, inclusiveness, and employability of all levels of the workforce. This will ensure that all sectors of the economy are supported by a strong, inclusive Singaporean core. While its key focus is to help workers meet their career aspirations and secure quality jobs at different stages of life, WSG will also address the needs of business owners and companies by providing support to enable manpower-lean enterprises to remain competitive. It will help businesses in different economic sectors create quality jobs, develop a manpower pipeline to support industry growth, and match the right people to the right jobs