Key duties and responsibilities that need to be performed to meet the primary objective of the job.
a) Strategic Communications and Internal/ External Comms
- Assist to develop strategic communications and strategies in relation to Whole-of-CDCs policies implementation.
- Conduct environmental scan of issues affecting the community and spot trends and changing needs
- Develop strategic comms strategies and messages to support strategic planning work and its implementation.
- Develop central narratives for common based programmes, media plans and media management, which include preparing media releases, engaging media for events, coordinating media interviews/filming and producing media reports.
- Monitor and analyse media coverage and trends on common based programmes.
- Develop and implement consistent CDC brand identity though different platforms (especially digital) such as social media, website, corporate video; and through writing of CDC stories to illustrate the brand.
- Drive social media initiative under Whole-of-CDCs (example Tik Tok, Telegram and other online platforms.) and raise the number of followers and subscribers.
- Improve and ensure contents in CDC main and associated websites are up to date; and set up programme websites on the Isomer platform following government digital service standards.
- Implement whole of CDC branding for example, corporate video, corporate kit and other publicity materials/collaterals.
b) Network Development and Growth (include Partners and stakeholders)
- Assist to engage partners and stakeholders and grow and connect communities together to build their capabilities to meet emerging and existing needs (for example, connecting learning and caring communities)
Handles:
a) CDC dialogues
b) CDC website
c) PA Corporate Members
d) Sense making and coordination (RM)
- Coordinate and evaluate the nominations of partners from CDCs for PA Community Spirit Awards.
- Help CPD to grow the partners for Whole-of-CDC Community Spirit Awards.
c) Corporate Governance
- Ensure CDCs’ corporate governance such as the CDC Rules, renewal of Institute of Public Character (IPC) status, annual report production and submissions, asset management and procurement.
- Assist in the Office of Mayors-International Relations related matters and work closely with Ministry of Foreign Affairs/Government agencies and overseas counterparts on trips and bilateral meetings/courtesy calls.
- Handle national schemes that cut across five CDCs. Review and monitor common based programmes across CDCs to ensure the effective use of resources.
- Draft papers/ reports and prepare/ make presentations to highlight and profile CDC work as assigned by SD.
f) Social Innovation and Community Development
- Develop and incubate innovative programmes to meet emerging and existing, and increasingly complex needs.
g) Secretariat (meetings and parliamentary matters)
- Handle the corporate and administration functions of CPD which include secretariat and staffing duties for meetings co-ordinated by and involving CPD; for programmes and projects and media matters involving all CDCs
- Assist in designing and facilitating Mayors and CPD/CDCs workplan/ workshops, and in the development of the overall CDCs’ strategies so as to align to CDC’s mission and PA’s objectives.
