National Environment Agency

Executive Manager/Manager (Marketing Communications Department)

Fixed Terms

Closing on 24 Apr 2026

What the role is

The 3P Network Division (3PND) develops and integrates NEA’s educational and publicity initiatives and programmes for the 3P (People, Public and Private) sectors. The Marketing Communications Department in 3PND conceptualises and implements integrated marketing communications campaigns such as National Dengue Prevention, Recycle Right, and Say YES to Waste Less.

The role of the Digital Media Executive Manager/Manager is to devise and execute data-driven digital media strategies that aim to enhance public awareness, foster engagement, and inspire positive environmental action. This role plays a crucial part in advancing the mission of promoting a Clean & Green Singapore.

What you will be working on

You will be responsible for the following:

Develop and execute digital media strategies for NEA’s marketing campaigns, and to optimise engagement on Clean & Green Singapore (CGS)’s social media channels and other digital platforms.
Manage CGS social media channels and their content line-up; conceptualise and develop content for a variety of digital platforms as part of integrated marketing communications campaigns. Use audience insights to create compelling messaging and customised content that resonates with the target audience.
Identify relevant influencers and content publishers; working with them to produce content which promotes key messaging.
Undertake production of social media content in-house, in addition to closely managing creative agencies in their content production.
Stay up to date with popular social trends across Instagram and Facebook, adapting and executing similar content for social media pages in creative or innovative ways.
Leverage the latest in digital tools, platforms, and capabilities,
Monitor campaign performance using analytics tools and provide regular reports, identify areas for optimisation, and make data-driven recommendations to improve campaign effectiveness.
Foster and nurture an engaged community of environmental enthusiasts and advocates. Cultivate relationships with professional and community influencers to amplify campaign messages and build a strong and supportive online community.
Identify and connect with prospective partners to develop and execute digital partnerships.
Coordinate with campaign teams to ensure consistent branding and messaging throughout all touchpoints. Work closely with creative, media and social media agencies to achieve timely campaign execution and effective outcomes.
Perform procurement duties in adherence to public sector procurement policies and processes; track and manage budgets and payments.

What we are looking for

The job might be a right fit for you if you possess the following qualities:

Background in marketing, communications or a related discipline.
Minimum 3 years of relevant experience in social media management, digital marketing, marketing or content development.
Experience in utilising digital ad-buying platforms, social listening tools and data analytics tools to measure and optimise campaigns is a plus.
Experience in design and videography such as ideating, producing, and editing social media content.
Excellent command of English, with strong copywriting skills to be able to craft compelling and engaging digital content and detailed email submissions independently.
Strong project management and analytical abilities.
Self-driven and well-organised to handle multiple projects simultaneously.
Experience in integrated marketing and brand development will be advantageous.

As part of the shortlisting process for this role, you may be required to complete a medical declaration and/or undergo further assessment.

About your application process

This job is closing on 24 Apr 2026.

If you do not hear from us within 4 weeks of the job ad closing date, we seek your understanding that it is likely that we are not moving forward with your application for this role. We thank you for your interest and would like to assure you that this does not affect your other job applications with the Public Service. We encourage you to explore and apply for other roles within National Environment Agency or the wider Public Service.

About National Environment Agency

The National Environment Agency (NEA) is the leading public organisation responsible for ensuring a clean and sustainable environment for Singapore. Its key roles are to improve and sustain a clean environment, promote sustainability and resource efficiency, maintain high public health standards, provide timely and reliable meteorological information, and encourage a vibrant hawker culture. NEA works closely with its partners and the community to develop and spearhead environmental and public health initiatives and programmes. It is committed to motivating every individual to care for the environment as a way of life, in order to build a liveable and sustainable Singapore for present and future generations. For more information, visit www.nea.gov.sg

Learn more about National Environment Agency