Nanyang Polytechnic

Senior Executive (Marketing) - Singapore Institute of Retail Studies

Fixed Terms

Closing on 28 Feb 2026

What the role is

Marketing

We are looking for an experienced Marketer to design, develop and manage both visual and text content across physical and digital platforms - with the key objective of driving traffic, engagement and acquisition across owned media channels, supporting paid media channels where required.

What you will be working on

Responsibilities:

Develop, implement and manage an omnichannel pipeline of visual and text content that includes but is not exclusive to website, email, physical marketing collateral, online events, social media platforms and earned media.
Design visual and text content for physical and digital channels.
Manage website technical and on-page SEO, aligned to paid media where applicable, that optimises driving traffic, user engagement and enhances leads acquisition to sales conversions.
Manage website performance with website analytics and reporting, working with the NYP IT team to troubleshoot technical issues, implement solutions, and ensure security, functional and UX/UI optimisation.

What we are looking for

Requirements:

Relevant qualification in Marketing or related fields
Experience in managing and optimising Omnichannel and Content development and execution
Proficiency in using digital creation and design tools for visual and text content creation
Proficiency in SEO tools, Google Analytics and related software
Knowledge and experience in SEO best practices and implementation
Strong problem-solving skills and ability to troubleshoot technical issues
Excellent communication and collaboration skills to work with cross-functional teams
Strong attention to detail and ability to multitask in a fast-paced environment.

#LI-Hybrid

About your application process

This job is closing on 28 Feb 2026.

If you do not hear from us within 4 weeks of the job ad closing date, we seek your understanding that it is likely that we are not moving forward with your application for this role. We thank you for your interest and would like to assure you that this does not affect your other job applications with the Public Service. We encourage you to explore and apply for other roles within Nanyang Polytechnic or the wider Public Service.

About Nanyang Polytechnic

Nanyang Polytechnic is committed to providing quality education and training to prepare our graduates for life and work, equipping them to contribute to the technological, economic and social development of Singapore. Nanyang Polytechnic will harness our resources and expertise to offer manpower development programmes and services to business and industry in support of Singapore's national development.

Learn more about Nanyang Polytechnic