
Singapore Tourism Board
Assistant Manager to Senior Manager, Analytics & Insights
What the role is
What you will be working on
1. Data Analytics
a. Apply statistical techniques to process and analyse datasets. This include working with large, complex datasets and multiple data sources.
b. Perform data wrangling and transformation to prepare raw data into analysis-ready formats, applying statistical/ data analytics techniques to extract insights from data, and utilising data visualisation tools to communicate findings effectively.
c.Translate complex data insights into actionable recommendations for stakeholders.
d.To deliver insights that addresses business questions through insights papers, dashboards, etc.
2. Project Management
a. Work closely with strategic planning division and business units to manage the data and ensure relevance of data collected, data quality as well as compliance to data management guidelines.
b. Collaborate with stakeholders as relevant to ensure smooth project delivery and implementation.
c. Collaborate with cross-functional teams such as business analysts, product managers, business stakeholders to integrate and deploy appropriate data feeds/ dashboards into analytics and/or visualisation platforms.
3. Tracking, Stakeholder Management & Advisory
a. Prepare and manage relevant tourism performance data compilation, tracking/reporting and analysis.
b. Understand key business and research outcomes of stakeholders and provide timely advice and support to stakeholders.
c. Provide sound quantitative data advisory, including but not limited to data collection approach, data quality, data pre-processing, data management and analysis.
4. Data Capability
a. Lead, manage and drive greater use of data among business users to answer business questions.
b. To share best practices within the organisation with the aim of uplifting data capability.
What we are looking for
Trained in Data Analytics, Statistics, Economics, Applied Mathematics or a related discipline
At least 2 years of relevant experience in data collection, data pre-processing, data wrangling, data analytics and data visualisation, with proven track record in carrying out more advanced data analytics.
Strong analytical skills with a good eye for detail and possess an aptitude/experience in solving strategic and/or analytical problems using quantitative approaches
Strong organisation, project and time management skills
Ability to integrate and synthesise research and/or data across multiple sources to derive meaningful conclusions
Experience in modelling, creating, editing and publishing dashboards using visualisation tools, such as QlikSense and QuickSight is advantageous
Ability to communicate clearly complex data/concepts and outcomes of analysis so that learnings can be translated into strategies
Working experience in managing projects
Experience working with cross-functional teams in a dynamic, fast-paced environment is advantageous
Strong presentation and communication skills with ability to express complex ideas in an easy-to-understand manner
Mature and comfortable presenting to and interacting with people from senior management levels
Strong command of written and spoken English
Possess statistical knowledge and comfortable working with numbers
Proficient in data manipulation and usage of analytics tools e.g. R, Python, SQL
Proficient in Advanced Excel and Power Pivot
Working experience in AWS services will be advantageous
Application Status: Shortlisted candidates will be contacted within 2 weeks from the closing date of this job posting. We regret to inform that only shortlisted candidates will be notified.
About your application process
This job is closing on 27 Feb 2026.
If you do not hear from us within 4 weeks of the job ad closing date, we seek your understanding that it is likely that we are not moving forward with your application for this role. We thank you for your interest and would like to assure you that this does not affect your other job applications with the Public Service. We encourage you to explore and apply for other roles within Singapore Tourism Board or the wider Public Service.
About Singapore Tourism Board
Learn more about Singapore Tourism Board