National Council of Social Service

Senior Manager/ Manager, President's Challenge Communications

Fixed Terms

Closing on 21 Apr 2026

What the role is

The Senior Manager/ Manager will be a part of President’s Challenge (PC) Communications team, leading the development and delivery of integrated marketing, digital and brand communications strategies to strengthen PC’s visibility, positioning and public engagement.

The role involves shaping campaign narratives and strategic direction, while also driving end-to-end execution of integrated campaigns, managing PC’s website and social media presence, and creating compelling content that resonates with target audiences.

The incumbent will work closely with senior stakeholders, cross-functional teams, appointed agencies, and campaign partners to ensure communications are aligned with PC’s goals, message house and brand positioning. He/ she will also translate data and insights into actionable strategies, guiding optimisation across channels, and contributing to communication research and evaluation to refine narratives and long-term positioning.

This role requires a strategic thinker who is also hands-on, able to operate at both planning and execution levels. The candidate should be proactive, resourceful and able to manage complexity, with strong stakeholder management skills and a collaborative, audience-focused mindset.

What you will be working on

Lead the development and implementation of integrated marketing and digital communication strategies, aligned to PC’s objectives.
Shape campaign narratives, key messaging, and content direction, ensuring consistency across all channels and touchpoints.
Conceptualise, produce, and adapt creative assets and messaging across online and offline platforms.
Manage and optimise PC’s digital platforms including website and social media to drive awareness, engagement and conversion.
Manage social media content and community engagement, ensuring timely, relevant, and impactful content.
Drive and manage partnerships (across media, outreach, content, influencers, agencies) to extend campaign reach and strategic value.
Leverage data, analytics and research insights to evaluate performance and optimise campaign effectiveness.
Provide strategic oversight of SEO, SEM and media buys, working with agencies to maximise effectiveness and ROI.
Steward PC’s brand identity and lead key projects to ensure consistency and alignment across all communications.
Ensure effective use budgets, resources and timeline management.
Lead projects and perform other duties as assigned.

What we are looking for

Personal Competencies:

Serving with Heart, Commitment and Purpose
Working Effectively with Citizens and Stakeholders
Social Service Sector Knowledge
Project Management
Business Partnering

Skills Required:

Strong written and verbal communication skills
Strong strategic thinking and problem-solving abilities
Strong stakeholder management and project management abilities
Results-oriented, analytical, and data-driven
Demonstrates leadership, ownership, and a growth mindset, with openness to feedback, continuous learning and adopting new tools or approaches to enhance impact.

Experience & Special Certification(s):

4 to 8 years of experience in Integrated Marketing Campaigns, Digital Marketing and Social Media Management

Only shortlisted candidates will be notified.

About your application process

This job is closing on 21 Apr 2026.

If you do not hear from us within 4 weeks of the job ad closing date, we seek your understanding that it is likely that we are not moving forward with your application for this role. We thank you for your interest and would like to assure you that this does not affect your other job applications with the Public Service. We encourage you to explore and apply for other roles within National Council of Social Service or the wider Public Service.

About National Council of Social Service

NCSS is the umbrella body for over 500 member social service agencies in Singapore. Its mission is to provide leadership and direction in enhancing the capabilities and capacity of our members, advocating for social service needs, and strengthening strategic partnerships, for an effective social service ecosystem. Community Chest and Social Service Institute (SSI) are part of NCSS. For more information visit www.ncss.gov.sg

Learn more about National Council of Social Service